The 9 Books You Need To Read To Be A Successful Micropreneur

We are a big believer in reading (and listening to podcasts¬†ūüėĄ) to learn new ideas and strategies to make you a better, less stressed, more successful leader in your microbusiness. Running a small business of 20 or fewer employees means you are doing much more at work, with a lot less help. And while you won’t find Dr. Seuss on our list below of The 9 Books You Need To Read To Be A Successful Micropreneur, you will discover some great books to help you with the curveballs that will inevitably come your way in your microbusiness.

  1. “Essentialism: The Disciplined Pursuit of Less”¬†by Greg McKeown. McKeown says success becomes a catalyst to failure, and leads to the misconception that entrepreneurs can do it all. He advocates for the disciplined pursuit of less, but better.¬†Think of it as minimalism for your microbusiness. This book is The Successful Micropreneur podcast host and CEO of YMT Consultants Mary McCarthy’s favorite to refer to fellow entrepreneurs and clients. It addresses one of the biggest problems Mary sees with entrepreneurs today: Trying to do everything, when you should be focusing on just a few important things. Mary recommended this book in her podcast¬†Changing Your Mindset, where she gives tips to start thinking like the CEO of your company, not the business owner. And she talked about it with cohost Sharon DeLay of Go-HR in the podcast, Business And The Happiness Trap,¬†about avoiding the three common actions that lead to problems at work.
  2. “Never Split The Difference: Negotiating As If Your Life Depended On It” by Chris Voss. This is a book on negotiation written by a former FBI hostage negotiator. The book emphasizes the importance of Emotional Intelligence. If you want to hear more on this topic, We explored more on Emotional Intelligence for Entrepreneurs in our podcast, EQ & Steps to Feel Smarter with Your Business.
  3. “Start with Why: How Great Leaders Inspire Everyone To Take Action” by Simon Sinek. Sinek explores why some people and businesses are more innovative and profitable than others. He went on to give a TED Talk inspired by this book, and it has become one of the most popular TED videos of all time.
  4. “Good to Great: Why Some Companies Make the Leap and Others Don’t” by Jim Collins. Collins and his team of researchers analyzed 1,435 companies, examining their performance over 40 years. They narrowed down the list to 11 companies that became great, and found the common traits that lead to their success. Mary says even though this book was written in 2001, Collins’ Right Person, Right Seat, and Hedgehog concepts are still relevant today for businesses of all sizes.
  5. “Brag! The Art of Tooting Your Own Horn without Blowing It” by Peggy Klaus. She is a communications coach who teaches you how to effectively market and brag about yourself in an authentic way that won’t turn people off. Mary sees the value in this book, but says it gets mixed reviews from people she has urged to read it. “Not everyone likes this book, but bragging in the right way is important.”
  6. “The Strategist: Be the Leader Your Business Needs” by Cynthia Montgomery. Montgomery is a professor and a director of research at Harvard Business School. She shares real world stories about how strategy shapes a company now and into the future, and why all leaders need to become a strategist.
  7. “Smartcuts: How Hackers, Innovators, and Icons Accelerate Success” by Shane Snow. Snow shows what some people, startups, and companies have in common that propels them to the top of their field in an amazingly short amount of time.
  8. “The One Minute Manager Meets the Monkey” by Kenneth Blanchard. How do you keep an employee’s problem – their monkey – from jumping onto your back? This book is key to embracing delegation for your microbusiness success and your sanity. Mary talks about this book and the power of delegation in her podcast The Right Mindset to Succeed with Catherine Lang Cline of Portfolio Creative.
  9. “Traction: Get a Grip on Your Business” by Gino Wickman. Wickman talks about The Entrepreneurial Operating System¬ģ, a method for achieving your vision of business success, and how to strengthen six key components of your business. This book is geared toward larger businesses, but Mary believes it provides a great process for meetings and holding each other accountable. Mary talked to Alex Freytag of ProfitWorks about how he walks businesses through EOS in the podcast,¬†Traction & How Entrepreneurs Can Take Control¬†

You can find all episodes of The Successful Micropreneur Podcast on iTunes and Stitcher.

‚ě°¬†We want to know: What books have helped you in your microbusiness?
Leave a comment. We would love to hear about them!




  1. Reblogged this on Monographer and commented:
    Two topics that Monographer has long focused on are (a) professional reading and (b) microbusiness. Here we combine those interests by reblogging a post written by Mary McCarthy originally published (Nov 7) on The Successful Entrepreneur.


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